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Racial and sexual representation : content analysis of African American magazine advertising, 2002

 Item — Call Number: MU Thesis Lat
Identifier: b2271071
Abstract The purpose of this study is to give insight and help build up information in regards to advertising practices within minority magazines. There is much research in the area of minority magazine advertising and how these magazines use ads that stereotype people and cultures and lacks proper racial proportions with the use of models, but there is very little research in the areas of how minority magazines advertise. This research is to help show that minority magazines use the same...
Dates: 2002