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Diffusion of innovations

 Subject
Subject Source: Library Of Congress Subject Headings

Found in 1 Collection or Record:

Evolution of change : social networking, local government, and the diffusion of innovation, 2009

 Item — Call number MU Thesis Spa
Identifier: 2767938
Abstract The research conducted for this study focused on the new communication phenomenon of social networking and examines if their work and communication could influence the local government agendas. By exploring the possibilities, the researcher will examine this phenomenon through the Diffusion of Innovation (DOI) theory investigating and exploring if an individual can create a social network comprised of concerned citizens who then could create change in local government agendas and identify...
Dates: 2009